Skip to content

The FDA is watching too!

Regardless of where the product is made and in what language the product is marketed in the USA, proper labeling of the product is crucial. #substantiationequalstrust, #transparencyformstrust

Puffery?

Puffery? Health related claims must be supported by reliable and scientific evidence

100% Claim Requires Substantiation

claim substantiation, transparency, Advertising law lawyer, Marketing law atorney, FTC Law, false advertising, promotion law, unfair deceptive marketing, Ley Publicidad Comercializacion promocion

CRAZY!

As a mom of two amazing girls, I absolutely love Nike’s crazy commercial, “So, if they want to call you crazy, fine. Show them what crazy can do.” hashtag#transparencyfromstrust hashtag#substantiationequalstrust hashtag#hispanicadvertisingandmarketingattorney hashtag#advertisingandmarketinglawyer https://adage.com/article/cmo-strategy/nike-s-oscars-spot/316734/  

Inclusion Rider

I’m just curious, what would happen if advertising and marketing industry contracts were to contain “inclusion riders”? Comments? hashtag#substantiationequalstrust hashtag#transparencyfromstrust hashtag#advertisingandmarketinglawyerhashtag#hispanicadvertisingandmarketingatorney See the following Law 360 article: Expert Analysis – Opinion Inclusion Rider Work Must Continue In Hollywood And Beyond By Kalpana Kotagal        

Translate »