Ad Law Regulatory Enforcement Representation

There are different legal ways in which a business can suffer the consequences of unlawful, misleading and false adverting and marketing under ad law.

The usual types of claims that businesses defend against are the following legal issues:

  • Claim substantiation 
  • comparative performance claims
  • advertising to children claims
  • green claims
  • made in the USA claims
  • natural claims
  • Pricing issues
  • promotions 
  • sweepstakes/contests, 
  • social media marketing, 
  • transparency/ consumer content, 
  • negative-options, 
  • branding, 
  • labeling, 
  • best practices standards, among others

As an Ad Law attorney, I represent clients in front of the following regulatory bodies:


  • Federal Trade Commission (FTC): Warning Letters, etc.
  • Food and Drug Administration (FDA): Warning Letters, etc.
  • Other federal regulatory agencies


  • State Attorney General (where applicable)

Self-Regulatory Bodies under the Better Business Bureau:

  • National Advertising Division (NAD)
  • Children’s Advertising Review Unit (CARU)
  • National Advertising Review Board (NARB)
  • Electronic Retailing Self-Regulation Program (ERSP),
  • The Accountability Program

If you ever receive a Warning Letter, or a challenge from any of the above or other organization regarding your advertising and/or marketing, just know I am here to help you. All such processes have deadlines, so contact me promptly in order to meet the deadline imposed.

If you do receive a demand letter, a cease or desist letter, or other notice of a potential lawsuit, I’m happy to introduce you to a litigator, while you and I work with getting your advertising and marketing legally compliant.

I help you protect your business from potential costly legal problems by reviewing your ads and drafting the necessary legal language to be legally compliant with ad law, which is industry agnostic.  So, yes, it applies to your business!

I can be reached at 954-736-9787 or at

Or make an appointment to speak with me:

I look forward to working with you,