Although the ADA does not have specific language regarding online compliance, the ADA is being applied to websites via lawsuits, and regulations enforcing the spirit of the law. Currently, there is pending legislation in Congress to update the ADA to include specific language for on line presence, electronics, etc.
Best business practice is to have your website be ADA compliant, especially since there is an increase of lawsuits for lack of such compliance. Strategically, it is in your business’ best interest to do your legal due diligence and be legally compliance to minimize legal risk for ADA violations lawsuit. It is less expensive to be compliant than defend a lawsuit.
Any questions, feel free to contact me.