The numbers listed in the Pew Research Center chart below are important to anyone doing business in the USA. Marketing campaigns in Spanish are important for market growth in the USA, and they must meet the same legal requirements (locally, regionally and nationally) as English campaigns. Building trust in Spanish also comes from transparency and substantiation. Friendly advice, have your marketing campaigns reviewed in the languages that they are being run for compliance, preferably before they run. #transparencyformstrust #substantiationequalstrust #advertisingandmarketinglawyer

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