Thank you for voting yesterday. $2.7 trillion represents the Hispanic/Latin spending power in the USA, which is 8th largest GDP in the world. If you want to grow your business, advertising in Spanish to reach such powerful consumers is crucial, yes, even if they are fluent in English! So, the answer is…All of the above, […]
Utilización de campañas de marketing extranjeras en EE.UU. Last week, 47% of you voted that it depends, and you are right. On what does it depend? Well, a lot, but mostly the following… 1. Is it legally compliant with Advertising, Marketing and Promotions Law in the USA? 2. Is it legally compliant with Intellectual Property […]
What does that mean? There may be another business using the same name as your business offering the same product/service. Que significa? Tal vez hay otra empresa con el mismo nombre ofreciendo el mismo producto/servicio. How to prevent? Como prevenir? DM me to discuss further. envíame un mensaje. #advertising #advertisingandmarketing #GloverDichterPL #hispanicmarketing #hispanicadvertisinglawattorney #linkedinforcreators Attorney advertising
If you use reviews as part of your marketing, are your reviews legally compliant? Yes, there are advertising laws applicable to online reviews. The three most important words to keep in mind when using reviews are: TRUTH TRANSPARENCY DISCLOSURE Want to have legally compliant reviews, DM me to help you meet applicable laws. #advertising #advertisingandmarketing #GloverDichterPL #hispanicmarketing #hispanicadvertisinglawattorney #mercadeo Attorney […]
The obvious reason is to be legally compliant! If you need other reasons to have your marketing reviewed for legal compliance here they are: 1. Attempt to avoid Warning Letters from the FTC and/or other federal agencies. 2. Attempt to avoid challenges at NAD and other organizations. 3. Attempt to avoid Letters from State Attorney […]
What if I told you that cough syrup that costs more because it’s labeled extra strength, has the same ingredients as the regular less costly one? Would you know which one to buy? It’s all in the labeling! Product labels are part of your marketing, which must be legally compliant. If you have product labels, […]
I find that sometimes, the fine print is much too fine. Is that legal? How can you read the fine print on the coupon if it’s unclear? Is the fine print legally compliant in your state? Need to write legally compliant coupons for Black Friday? DM me. #advertising #advertisingandmarketing #GloverDichterPL #coupon #hispanicmarketing #hispanicadvertisinglawattorney Attorney advertising
Just because I shared it once (not on social media), I did not transfer my copyright. So, what happens next? If you have a similar situation, DM me to discuss how to protect your copyrighted work. #advertising #advertisingandmarketing #GloverDichterPL #hispanicmarketing #hispanicadvertisinglawattorney Attorney advertising
Just because I shared it once (not on social media), I did not transfer my copyright. So, what happens next? If you have a similar situation, DM me to discuss how to protect your copyrighted work. #advertising #advertisingandmarketing #GloverDichterPL #hispanicmarketing #hispanicadvertisinglawattorney Attorney advertising
Once PII is legally collected per Privacy Laws, then what? What do you do with all that PII? What responsibilities do businesses have to legally protect the PII collected? What happens if there is a breach? What are you required to do? Who is responsible for the PII collected if shared? Do you collect PII? […]
