A big brand store was sued for overcharging and misleading prices on their store’s app.The ‘lowest’ prices on the app were inaccurate and changed depending on whether customers opened the app in or outside of their stores (aka geo-fencing). The final judgment prohibits  the brand from any further misleading price advertisements and requires the implementation of […]

Do you know everything you need to know?

As a business owner, I’m in awe sometimes of the amount of stuff I’m expected to know to run a legally compliant and successful business.   As an attorney, I’m aware of the different legal fields, but I can’t and don’t pretend to be an expert at all of them.   Like you, I have my business […]

Does your company also have the cure for COVID-19? 🤨

The FDA sent yet  another warning letter for a brand that claimed that their product treated and prevented COVID-19.  According to the FDA, “Some examples of the claims on your websites …” are: “THIS [PRODUCT] IS A PROMISING TOOL TO BATTLE COVID-19 . . .”“A SPRAY A DAY COULD KEEP COVID AWAY . . .” […]

Friendly reminder! 👇🏻

This is your friendly reminder to have your website reviewed for legal compliance at least every quarter.   The law changes often and websites must keep up with legal changes.  Websites must be legally compliant with Ad Law, Marketing Law, Promotions Law, Intellectual Property Law, Privacy Law, and ADA legal online compliance at all times. When […]

On-premises v. Off-premises billboards

First, a quick and basic review… On-premises = billboard is located on the premises of the business being advertised. Off-premises = billboard located in a separate location from the business being advertised. Who regulates billboards?  Usually localities in which the billboards are located. Why does it matter if the billboard is on or off the […]

Permanent Ban! 🚫

What would happen to your business if the FTC imposed a permanent ban on it for illegal marketing? The FTC:– imposed a permanent ban, – took a residence, and a $1.6 million settlement on a company in NJ for making “illegal robocalls to consumers, including tens of millions of calls to numbers listed on the agency’s Do […]

$3 Million 🤨

Can you afford that fine? The FTC announced that it reached a $3 million settlement with a trading company for misleading customers with “false investment promises’. The company made baseless money-making claims in its marketing to lure in customers. The company itself made millions while their customers lost thousands of dollars on top of the money they spent […]

$100,000 +++ Penalty!

Can your business afford such financial penalties for false and misleading advertising? The FTC recently fined a business for “falsely” labeling its product with “Made in the USA” labels and making false statements such as “Proudly Designed and Built in the USA” What did the FTC use in its case? Accordingly, the complaint stated… “Photographs […]