Who Wrote that Song?

We all love music.  We recognize the artist who signs our favorite songs.  We love to sign along knowing the lyrics and melody by heart. But, do you know who wrote the song?  Not all artists who are known for performing their songs, are actually the songwriters.  So, if you want to use a song […]

Cut and Paste

Is your business the same as others? Do you allow others to tell you how to run your business? If your answer is NO to both questions, then why do you allow others to determine how guests can use your website?  When you cut and paste a Terms of Use (AKA Terms and Conditions) from […]

Cookie Banner

When potential customers land on your website, they should be greeted by your cookie banner, which gives your guests tracking options. Some guests don’t want to be tracked at all, hence the opt-out option. Other guests don’t seem to mind. Given the number of different Privacy Laws in the USA, with which one should you […]

What are Warning Letters?

When a business violates federal law, sometimes, federal agencies send that business a warning letter informing the business of the legal violation.  Most importantly, the business is given a fixed amount of time to reply, which is crucial to do so. Are warning letters good or bad?  Such letters could be good because sometimes businesses […]

Screen Readers

Screen Readers Most of us do not need one.  According to the WHO, “[g]lobally the number of people of all ages visually impaired is estimated to be 285 million, of whom 39 million are blind.” That means that there are 285 million people who could potentially land on your website and not be able to […]

Zoom

I tend to live on zoom during working hours.  As grateful as I am for zoom and all the technology that makes it possible to connect with so many awesome people during COVID, as an attorney, I am concerned with privacy issues on line.  Is Zoom safe to meet clients?  We all heard of the […]

Risk Management

As a small business owner, I understand how difficult it is to make some budgeting decisions.  How much money should I allocate to what?  Marketing, legal, tech, etc. are all important to any business.  I find that budgeting is really the art of balancing and prioritizing.  What’s prioritized in your budget? As important as all […]

Risk

As business owners, we all take risks. I follow my gut feeling, in addition to doing my due diligence.  If it doesn’t feel right or it’s just not right for me, I don’t take the risk. How much risk can you tolerate to get your chance?  

Knowledge Overload

Last week I participated on a three day conference on Marketing Law.  This week I participated in a two day multicultural marketing conference.  Both conferences were insightful. Lots of learning to better serve my clients.  After all I heard this week, I strongly recommend marketing to different cultures in our economy to grow your business. […]

ADA Compliance

Although the ADA does not have specific language regarding online compliance, the ADA is being applied to websites via lawsuits, and regulations enforcing the spirit of the law.  Currently, there is pending legislation in Congress to update the ADA to include specific language for on line presence, electronics, etc.  Best business practice is to have […]