Food Logos

Do you use food logos on your packaging? If you include such food logos on your packaging, do you meet the standards imposed by such food logos? Unfortunately, not all packaging displaying food logos meet the standards imposed by them! 😱 So what?! Well, for starters, it is false, misleading and fraudulent advertising! Nobody will […]

Marketing Campaigns from Abroad

Want to use a foreign marketing campaign in the USA??? Scenario: Client is introducing a product into the USA market and wants to use the current marketing campaign from abroad in the USA. What do you think? Can the client use the foreign marketing campaign in the USA? It depends!! On what does it depend? […]

Disclaimers

Why do you need a solid website disclaimer??? Disclaimers help protect you and your business from potential legal liability ⚖️ Be transparent and inform users as to the limitations that apply to your product or service. For example, under the FDA advertising rules, if your product has not been reviewed and approved for a particular […]

First Day of School for Me!

Believe it or not… It’s the last Friday of August.  How time flies! 😄 I’ll be going in to teach my first class of the semester today and I’m so excited! I love being able to share my many years of legal knowledge with a new generation of students.  It can be challenging at times […]

Do you know everything you need to know?

As a business owner, I’m in awe sometimes of the amount of stuff I’m expected to know to run a legally compliant and successful business.   As an attorney, I’m aware of the different legal fields, but I can’t and don’t pretend to be an expert at all of them.   Like you, I have my business […]

Does your company also have the cure for COVID-19? 🤨

The FDA sent yet  another warning letter for a brand that claimed that their product treated and prevented COVID-19.  According to the FDA, “Some examples of the claims on your websites …” are: “THIS [PRODUCT] IS A PROMISING TOOL TO BATTLE COVID-19 . . .”“A SPRAY A DAY COULD KEEP COVID AWAY . . .” […]

Friendly reminder! 👇🏻

This is your friendly reminder to have your website reviewed for legal compliance at least every quarter.   The law changes often and websites must keep up with legal changes.  Websites must be legally compliant with Ad Law, Marketing Law, Promotions Law, Intellectual Property Law, Privacy Law, and ADA legal online compliance at all times. When […]

On-premises v. Off-premises billboards

First, a quick and basic review… On-premises = billboard is located on the premises of the business being advertised. Off-premises = billboard located in a separate location from the business being advertised. Who regulates billboards?  Usually localities in which the billboards are located. Why does it matter if the billboard is on or off the […]

Permanent Ban! 🚫

What would happen to your business if the FTC imposed a permanent ban on it for illegal marketing? The FTC:– imposed a permanent ban, – took a residence, and a $1.6 million settlement on a company in NJ for making “illegal robocalls to consumers, including tens of millions of calls to numbers listed on the agency’s Do […]